Let me start by saying there is no way this list is valid, I'm an adjunct professor, so there has to be a list of way more competent educators of the world of marketing than myself. However, I will take this Apparently, I'm one of the top 16 marketing professors, I won't argue, although I think my students may disagree http://tinyurl.com/klcnfh
Showing posts with label Marketing. Show all posts
Showing posts with label Marketing. Show all posts
6/3/09
Being First Has It's Privledges
Check out this brilliant "website" from an award winning advertising agency not in one of the big markets, but Charlotte, NC. From the video, they seem to do some great work, especially broadcast. Boone Oakley also see to have a stable of experienced veterans steering the ship.
But it is the creative though process of building their "website" on YouTube that garners them national attention. People from all over the country can now appreciate this unique offering of artistic talent, from a company that produces artistic talent for a living. The irony is that through social media, in this case Twitter, I discovered this nugget of brilliance building this site using a staple of that very family of new mediums.
Being the first, to anything, is gold. You receive the most buzz, you are looked upon as innovative and as a creative maven, and this agency nailed it. I'm sure they could have developed a slick website that told their story just like any other mid-sized shop, after all, that's what they are paid for. But would they have a marketer in Buffalo, NY writing about them at midnight if they went that route... highly doubtful. Well played Boone Oakley
5/29/09
IMC 660 Links
Some worthwhile links to topics we will cover in IMC 660 - Advertising, Internet Marketing and Publicity Management - Summer 2009.
These are just a few places for relevant information on the world of marketing:
Twitter:
Facebook:
LinkedIn:
LinkedIn For Marketers (membership required)
YouTube:
Blogger:
AdWords:
Google Analytics:
General Marketing:
10/17/08
It's Been a Long Time...
Like Rakim said, but I think its time to speak my mind. With a plethora of topics to discuss, when not start on a Friday night on my computer. I'm not usually this big of a dork, but I have been more involved and invested in this upcoming election than I ever have in politics. I am enamored by the process of politics, especially with an eye on the marketing the candidates pull off. I have never spent so much time reading up on policy, evaluating debates, and being so critical, but I guess now is as much a pinnacle time this country requires such a vested interest by our youth. I did vote against the current manipulative leadership four years ago, and will do everything in my power to help other avoid that mistake again this time around. With less than three weeks to go, we all have a choice. I just hope is does not agree with Joe the Plumber.
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